Category - Content Marketing

15
Jun

VisibleThread at APMP’s Bid & Proposal Con 2017

VisibleThread at APMP’s Bid & Proposal Con 2017 APMP’s Bid & Proposal Conference is in full swing at the New Orleans Marriott as we head into Day 3 of the world’s largest event for proposal, bid, tender, capture and business development. We at VisibleThread have really enjoyed the first 2 days and are looking forward …

16
May

Northrop Grumman, General Dynamics and VisibleThread present APMP Chesapeake Webinar on Automation

Northrop Grumman, General Dynamics and VisibleThread present APMP Chesapeake Webinar on Automation   Thursday May 25th 2017 at 1:00pm EDT APMP Chesapeake Chapter will conduct a webinar demonstration of Automation Support for the Proposal Development Process. The panel will include Tracy Vitmer (Northrop Grumman), Eric Johnson (GDIT – General Dynamics Information Technology) and Fergal McGovern (VisibleThread). …

10
May

ClearMark Award 2017 Winners

ClearMark Award 2017 Winners Tuesday, May 9th, VisibleThread attended the 8th ClearMark Awards in Washington D.C. We were delighted to sponsor this important ceremony and to spend time with many other plain language enthusiasts! The ClearMark Awards recognize the best examples of plain language communication. Here are the 2017 winners:   Grand ClearMark Winners   Grand ClearMark …

10
May

Federal Agency Websites Still Failing to Provide Citizens with Clear Information

Federal Agency Websites Still Failing to Provide Citizens with Clear Information VisibleThread 2017 US Government Index finds improving web clarity scores in federal agency website content, but still failing to meet recommended readability levels.   Baltimore, MD, May 10, 2017 – VisibleThread, today announced findings from its website clarity review of 30 US Federal Agencies. …

13
Apr

Top US Advertisers Spending $142 Billion on Bad Language

Top US Advertisers Spending $142 Billion on Bad Language 89% of Top US Advertisers as listed by ‘Advertising Age’ fail to use clear, plain language on their websites.   Baltimore, MD, April 13, 2017 – VisibleThread, today announced findings from its website clarity review of the top spending US advertisers, as listed by ‘Advertising Age’. …

15
Mar

Top US Health Insurance Websites Need Resuscitation due to Poor Web Page Clarity

Top US Health Insurance Websites Need Resuscitation due to Poor Web Page Clarity Only 2 of the 90 top Health Insurance Companies achieved the minimum target readability score   Baltimore, MD, March 15, 2017 – VisibleThread, today announced findings from its website clarity review of the top health insurance companies – The VisibleThread Website Index, …

19
Dec

Why Poorly Executed RFPs Create a Severe Financial Burden for Agencies

Why Poorly Executed RFPs Create a Severe Financial Burden for Agencies   Our CEO, Fergal McGovern wrote about ‘Why Poorly Executed RFPs Create a Severe Financial Burden for Agencies’. His article appeared in the December edition of the NCMA (National Contract Management Association) magazine. Government contract procurement documents generally reflect a poor quality of writing, …

6
Nov

VisibleThread for Docs 2.13 now available

VisibleThread for Docs 2.13 now available Eoin here, VisibleThread head of engineering and support. Our new 2.13 release of VisibleThread for Documents is now available and ready for download for on-premise customers. This release is already live for cloud customers. In this blog post, I will provide a quick summary of what’s new in this …

28
Oct

VC Blogs Are Burying Their Own Message – causing ‘cognitive churn’

VC Blogs Are Burying Their Own Message – causing ‘cognitive churn’   Aspiring entrepreneurs often turn to the blogs of VCs (Venture Capitalists) as a way to quickly learn about start-ups. They share critical insights into what it takes to successfully run a business. These often include key SAAS (Software as a Service) metrics like; …





20
Sep

Why MS Word Compare does not work for Contracts Teams

Why MS Word Compare does not work for Contracts Teams We work with a lot of contracts teams. When a new contract revision lands, job one is to identify any material changes between the last version and this one. Contract managers use MS Word and Adobe Pro Compare for this job. But they’re not working. Depending …





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