VisibleThread for Web

VisibleThread scans websites for complexity, driving better customer outcomes.

VisibleThread helps you:

  • Promote transparent web communications
  • Benchmark your web site against industry peers
  • Lower costs, reduce calls and follow-up communication

US Gov Index, Q4, 2011

See how US Gov sites rank for Plain Writing. Download the report.

Plain Language for Gov.

Read this data sheet to see how your agency can benefit.

View 3 minute demos

See how VisibleThread’s language analysis capabilities saves time & increases document quality.

VisibleThread pinpoints complex, difficult to understand language within websites. You can analyze website content in minutes and prioritize poor content for edits.

If you are an executive concerned with customer satisfaction, compliance or transparency issues, VisibleThread web scanning solutions will help.

The result:

  • customers who can complete more tasks online,
  • better usability, higher customer satisfaction and
  • higher online conversion rates.


How does it work?

Scan Multiple Websites

VisibleThread analyses websites for clarity and consistency. We provide detailed reports highlighting wordy, complex and risky language, eliminating hours of manual effort.

Transparency metrics include; readability, passive language density and long sentence density. These are some of the critical measures satisfying clear writing mandates.

Benchmark your site

Instantly compare peer websites side by side for readability, passive language and related metrics. You simply point at a website URL.

Comparisons allow you benchmark content against ‘best practice’. Reviewers get immediate visibility into the highest risk content in minutes. Clear actionable guidance is provided to rectify deficiencies.

Red-flag Website Text by page

Flag exact text by page. Display long sentences, passive language, hidden verbs etc. Long sentences reduce clarity. Splitting them flushes out ambiguity and enhances clarity.

Passive language (subject preceding verb) lacks strength and often assumes an implicit ‘actor’. Re-phrasing passive language yields clear, actionable statements for your customers.

When faced with long and confusing website text, citizens and consumers will pick up the phone. This is costly to the business or gov agency in terms of contact center resources.

Contact us by mail or phone to learn more.

VisibleThread for IT

2:48 minutes
This summary overview shows the business case for using VisibleThread for IT programs. It shows why up to 42% of IT project cost can be attributed to defective documentation and demonstrates how VisibleThread addresses this large business issue.

Red-flagging Bad Language

3:47 minutes
There are some words/phrases that you should avoid in a proposal. This short video shows how VisibleThread scans and red-flags 'bad language' in your RFP Responses.

Using Discovery to spot Gaps

2:28 minutes
Identification of key concepts in issued documents (RFP etc.) helps align the language of the response volumes. Discovery in VisibleThread can uncover mismatches and lack of alignment between issuer and response docs to support reviews and underpin a winning bid.

Validating Win Theme Language

4:43 minutes
Win themes articulate business differentiation. Too often, with multiple contributors and authors, it is hard to keep theme language consistent.

Here we see how VisibleThread validates response docs against win themes by:

Scanning for Compliance Requirements

4:30 minutes
Proposal Managers have to manually scan issued documents or pdfs to spot requirements prefaced with 'shall', 'must' etc. and track them in spreadsheets. This demo shows an 'obligation scan' run against a SOW. All instances of 'will', 'must', 'shall' are identified. It concludes by generating a first pass of an Excel Compliance Matrix.

Collaborations and Team Reviews with
Discussions

5:31 minutes
Managing inputs from multiple contributors and conducting efficient team reviews is critical to successful outcomes. This demo shows how VisibleThread supports collaboration using web based discussions.

Integrating with MS SharePoint

2:36 minutes
VisibleThread integrates seamlessly with MS SharePoint using an intuitive export/import capability. This short demo shows how the integration works in practical terms. We cover:

Plain Language Analysis

4:11 minutes
Plain Language Analysis drives clear documentation. This demo outlines how VisibleThread can identify long sentences, passive langauge and facilitate plain langauge audits.