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Millennial investor nine months in

Millennial investor: nine months in, how my bets are performing

Millennial investor: nine months in, how my bets are performing From The Telegraph with Marianna Hunt September 17, 2019 ORIGINAL POST: https://www.telegraph.co.uk/investing/funds/millennial-investor-nine-months-bets-performing/ At the start of this year I decided to put my money where my mouth is and see if I could save up enough money for a house deposit using the stock market.  Now we’re …

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Asset Manager Websites Least Trusted By Consumers, Study Says

Asset Manager Websites Least Trusted By Consumers, Study Says From Financial Advisor with Jacqueline Sergeant September 13, 2019 Original Post: https://www.fa-mag.com/news/financial-services-ranks-as-least-trusted-industry-due-to-non-transparent-websites-51624.html Investors want to view websites with clear and understandable information—yet that’s not what they’re getting from asset management companies, according to new research. Instead, investors are being fed complex content that takes longer to …

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https://www.telegraph.co.uk/investing/news/harder-read-academic-paper-chess-97pc-investment-firms-use-language/

‘Harder to read than an academic paper on chess’: 97pc of investment firms use language no one understands

‘Harder to read than an academic paper on chess’: 97pc of investment firms use language no one understands From The Telegraph with Harry Brennan September 4, 2019 Investors are highly likely to misunderstand or be misled by communications from the firms that look after their money, as new research finds 97pc of asset managers use …

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BlackRock website ‘least readable’: study

BlackRock website ‘least readable’: study From Ignites Europe with Mary McDougall Published: August 30, 2019 Original Post Here BlackRock’s website has been ranked lowest in terms of readability in an annual study of 60 of the largest asset managers’ online presence. The US firm was found to have the hardest to understand and least accessible …

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Investors left in the dark – Asset Management firms not communicating clearly in 2019

Investors left in the dark – Asset Management firms not communicating clearly in 2019 Research from VisibleThread shows that Manulife Asset Management, Legal & General Investment Management and Macquarie Asset Management among the poorest communicators BALTIMORE, Aug. 29, 2019 – VisibleThread’s latest research shows that the top 60 asset management firms’ websites continue to be unreadable. All …

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RFP Success Company

RFP Success Show: Creating Consistency with VisibleThread [Podcast]

RFP Success Show: Creating Consistency with VisibleThread [Podcast] From The RFP Success Company with Lisa Rehurek Published: July 31st, 2019 Original Post: https://www.therfpsuccesscompany.com/podcasts/creating-consistency-with-visible-thread-with-fergal-mcgovern What if your proposal team could save 67 hours on every RFP? And improve your win rate by 9.8% at the same time? Fergal McGovern is the CEO of Visible Thread, a …

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Are You Making Your Customers Pay a Content Tax?

Are You Making Your Customers Pay a Content Tax? From Digital Doughnut with Fergal McGovern Published: July 09, 2019 Original Post: https://www.digitaldoughnut.com/articles/2019/june/are-you-making-your-customers-pay-a-content-tax How hard are you making your new and existing customers work when they read your content? The human brain is a complex and amazing organ. But it has its limits in how much …

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Keep health content simple, clear and relevant

Keep health content simple, clear and relevant From Digital Commerce 360 with Laura Emiola Published: June 16, 2019 Original Post: https://www.digitalcommerce360.com/2019/06/16/keep-health-content-simple-clear-and-relevant Casual language may seem like an easy way to make content more understandable, but there is such a thing as being too casual. Most communications sent to members by health plans are intended to …

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VisibleThread Launches World’s First Tone of Voice Insights Platform

VisibleThread Launches World’s First Tone of Voice Insights Platform VT Insights provides content oversight & insight into brand voice, language and tone BALTIMORE/MARYLAND: Clear and consistent tone of voice drives better customer engagement, and increased brand trust. CMOs, content strategists and editorial teams invest resources in creating the right tone of voice for their target …

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Major Banks Are Speaking A Language Their Customers Don’t Understand

Major Banks Are Speaking A Language Their Customers Don’t Understand From Forbes with Dan Gingiss Published: April 26, 2019 Original Post: https://www.forbes.com/sites/dangingiss/2019/04/26/major-banks-are-speaking-a-language-their-customers-dont-understand The daughter of a Forrester researcher recently received an email from a major bank with an offer she simply didn’t understand: Earn 0% APY with an IRA CD.” “Is this even English??? Someone …

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