Category - Content Marketing

29
Dec

Which words are (still) killing your best proposals?

Which words are (still) killing your best proposals? Winning bids contain clear, concise language. They are easy to review, they are credible. Credibility comes in many forms. One of the easiest ways to sabotage an otherwise strong bid is to use wordy language, peppered with cliches and trite phrases. During 2011, we used VisibleThread to …

10
Oct

One year on – Plain Language Issues persist in Gov. websites despite Plain Writing Act

One year on – Plain Language Issues persist in Gov. websites despite Plain Writing Act This week marks the first anniversary of the US Plain Writing Act on October 13th. The act is all about clear and transparent communications. Given the anniversary, it’s useful to check how agency websites are complying. So, last week, on …

23
Aug

How Plain Language helps you flush out risky IT docs.

How Plain Language helps you flush out risky IT docs. I have blogged recently about Plain Language here. This was in the context of poor quality RFP and bid response docs. The basic premise: if you apply some basic Plain Language checks to your writing, quality will increase. In this post, I wanted to look …

24
Jun

Can Plain Language save cost? – You better believe it!

Can Plain Language save cost? – You better believe it! Did you know that ‘plain language’ is the law? In October 2010, Barack Obama signed the ‘Plain Language’ bill. It mandated that all federal communications adhere to plain language principals. The implementation deadline is October 2011. By that date, all fed communications must be plain …

20
Jun

‘No Bad Language’ – Notes from Denver @ the APMP 2011 Annual Conference

‘No Bad Language’ – Notes from Denver @ the APMP 2011 Annual Conference Somewhat belatedly, I wanted to quickly blog on the APMP (www.APMP.org ) annual conference this year in Denver. This was our first time at the conference and it was really great to have the opportunity to exhibit and meet so many new …

20
Apr

Win Theme coverage, how frequency analysis & Excel uncovers gaps

Win Theme coverage, how frequency analysis & Excel uncovers gaps As a software vendor, working with customers can throw up some very pleasant surprises. We really love it when a customer shows us a product usage scenario we had not anticipated. This is an exhilarating experience! Such was the case last week. Our customer; Doug, …

22
Mar

What is Document Content Analysis? How it differs from Document Management. (Part 2)

What is Document Content Analysis? How it differs from Document Management.  (Part 2) (This is the second of two blog posts.) In the first post here, I outlined how document management systems such as Sharepoint are really only as good as the structures set up to organize and store the data. Indeed, even assuming good …

3
Mar

What is Document Content Analysis? How it differs from Document Management. (Part 1)

What is Document Content Analysis? How it differs from Document Management.  (Part 1) (This is the first of two blog posts.) We work with corporate entities both in the IT and Bid Compliance space. With few exceptions, these organizations currently use, or are looking to use Microsoft Sharepoint. VisibleThread does use its own repository based …

17
Dec

Square pegs, round holes – why non-funcs are really not stories

Square pegs, round holes – why non-funcs are really not stories I’ve been blogging lately about a couple of topics pertaining to ‘agile’ methods. Along those lines, I wanted to consider one suggested practice that I think is worth reflecting on, that is; the treatment of NFRs (non-functional requirements) as stories. Let’s draw back for …

26
Nov

Iteration 0 in Agile – Initial Requirement Analysis in disguise

Iteration 0 in Agile – Initial Requirement Analysis in disguise Scott Ambler is a good guy. He’s done some interesting studies of project success for agile projects. If interested, you can see a lot of his work here at his agile modeling site. Scott, in common with many agilists is an advocate of iterative delivery. …

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