Category - News

Seeking an edge, more managers beef up websites to woo clients

Seeking an edge, more managers beef up websites to woo clients From Pensions & Investments with Rick Baert Published: September, 2018 Original Post: https://www.pionline.com/article/20180913/ONLINE/180919935/seeking-an-edge-more-managers-beef-up-websites-to-woo-clients Institutional money managers’ websites — long saddled by jargon and vague investment descriptions — are playing a more important role as a portal for showcasing managers’ capabilities in an increasingly competitive industry, …

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98.5% of asset management firms are eroding trust by not using plain language

98.5% of asset management firms are eroding trust by not using plain language From Global Banking & Finance Review Published: August, 2018 Original Post: https://www.globalbankingandfinance.com/98-5-of-asset-management-firms-are-eroding-trust-by-not-using-plain-language/ Asset management firms face surmounting problems. As investors consolidate, there’s more competition for fewer clients. Legislative bodies are getting tougher on regulation and compliance, such as the MiFID and KIID …

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Manager websites need some work, analysis shows

Manager websites need some work, analysis shows From Pensions & Investments with Rick Baert Published: July 23, 2018 Original Post: https://www.pionline.com/article/20180723/PRINT/180729963/manager-websites-need-some-work-analysis-shows Money managers have vague, poorly written websites. That’s the general view of an analysis by VisibleThread, a software provider and website analysis firm. Its 2018 Asset Management Website Clarity Index report ranks money managers …

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Why it’s not your fault it’s so hard to understand investing

Why it’s not your fault it’s so hard to understand investing From The Globe and Mail with Rob Carrick Published: July, 2018 Original Post: https://www.theglobeandmail.com/investing/personal-finance/article-why-its-not-your-fault-its-so-hard-to-understand-investing/ If investment-industry websites were books, the reviews would be brutal. “The problem with the copy that we’re reading and analyzing is that it is turgid, dense and complex,” said Fergal …

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Fund houses named and shamed for failing to speak in plain language

Fund houses named and shamed for failing to speak in plain language From Portfolio Adviser with Sonia Rach Published: June, 2018 Original Post: https://portfolio-adviser.com/fund-houses-named-and-shamed-for-failing-to-speak-plain-english/ Asset managers’ failure to speak in plain language has been blamed on increasing compliance requirements as a report names and shames asset managers that use the most obscure language, long sentences …

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Asset management websites not promoting trust

Asset management websites not promoting trust 98.5% of asset management companies’ websites don’t meet basic readability levels – latest research BALTIMORE, June 13, 2018 – VisibleThread, the content optimization vendor, has released the results of its global clear language study of 69 asset management firms. This follows from the 2016 survey, which showed dismal readability scores across …

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VisibleThread Docs 3.0: What’s New: Webinar – Slide Deck and Recording

VisibleThread Docs 3.0: What’s New– Webinar: Slide Deck & Recording  This webinar is now over. It occurred on Thursday the 17th May. Here are the slides and recording. And here is the original webinar description   Thanks to some great customer feedback, our latest VT Docs 3.0 release has many extensions that we think you’ll …

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Users Conference 2018 Ticket

VisibleThread Users Conference | March 2018

VisibleThread Users Conference – 2018 Optimize your investment in VisibleThread – Drive better efficiency & Compliance – Customer Best Practice – New Product Releases; VT Docs 3.0 – VT Communications Suite & VT Readability – and more We had a really great users’ conference this year in Reston, Virginia. Here are the recordings and slide …

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Ireland Minister of Communications meets VisibleThread to discuss Clarity in Gov Communications

Ireland Minister of Communications meets VisibleThread to discuss Clarity in Gov Communications Eric Muraven, VisibleThread’s Vice-President of Strategic Alliances and Partners, recently attended an Enterprise Ireland event in Toronto, Canada. Also in attendance were: Minister Denis Naughten, Irish Minister for Communications, Climate Action and Environment, Ambassador Jim Kelly, Ireland’s ambassador to Canada, and Other Irish …

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