For Web Communications

The Web Index Report provides a clarity benchmark for your web site

VisibleThread helps you:

  • Highlight clear writing on your web site
  • Benchmark your web site against industry peers
  • Promote transparent web communications

US Gov Index, Q4, 2011

See how US Gov sites rank for Plain Writing. Download the report.

Plain Language for Gov.

Read this data sheet to see how your agency can benefit.

If you are an executive concerned with customer satisfaction and transparency, the VisibleThread Index shows you how you rate against your peers. It provides tailored, actionable recommendations to improve transparency of your site content. The result is customers who can complete more tasks online, better usability and higher conversion rates.

Our standard report compares your site against 10 other sites. You select the sites to rate, we’ll give you a full detailed report showing where you rank in terms of clear and transparent content. You will also receive detailed breakdown of areas requiring improvement.

What’s in the report?


Benchmark Index against peers

We scan your site and compare it with 10 other sites of your choosing. We rank all sites and position you in an index.

We rank web sites on four criteria:

  • Readability – How readable is the content?
  • Passive Language – active language communicates clearly. What percent of sentences are passive?
  • Long Sentences – what percent of all sentences are considered too long?
  • Word Complexity Density – complex words make Web pages hard to understand.

Collectively, these metrics tell us how clear or complex your website content is.


Specific actions and recommendations

Based on our analysis, we outline the top 5 key actions that will drive transparency.

We detail specific areas of the site that are complex. We give clear guidance on which areas of your site are hardest to understand.

For yearly subscription customers, we will track your site against peer sites on a periodic basis, providing trend analysis and update reports.

Contact us by mail or phone to learn more.

VisibleThread for IT

2:48 minutes
This summary overview shows the business case for using VisibleThread for IT programs. It shows why up to 42% of IT project cost can be attributed to defective documentation and demonstrates how VisibleThread addresses this large business issue.

Red-flagging Bad Language

3:47 minutes
There are some words/phrases that you should avoid in a proposal. This short video shows how VisibleThread scans and red-flags 'bad language' in your RFP Responses.

Using Discovery to spot Gaps

2:28 minutes
Identification of key concepts in issued documents (RFP etc.) helps align the language of the response volumes. Discovery in VisibleThread can uncover mismatches and lack of alignment between issuer and response docs to support reviews and underpin a winning bid.

Validating Win Theme Language

4:43 minutes
Win themes articulate business differentiation. Too often, with multiple contributors and authors, it is hard to keep theme language consistent.

Here we see how VisibleThread validates response docs against win themes by:

Scanning for Compliance Requirements

4:30 minutes
Proposal Managers have to manually scan issued documents or pdfs to spot requirements prefaced with 'shall', 'must' etc. and track them in spreadsheets. This demo shows an 'obligation scan' run against a SOW. All instances of 'will', 'must', 'shall' are identified. It concludes by generating a first pass of an Excel Compliance Matrix.

Collaborations and Team Reviews with
Discussions

5:31 minutes
Managing inputs from multiple contributors and conducting efficient team reviews is critical to successful outcomes. This demo shows how VisibleThread supports collaboration using web based discussions.

Integrating with MS SharePoint

2:36 minutes
VisibleThread integrates seamlessly with MS SharePoint using an intuitive export/import capability. This short demo shows how the integration works in practical terms. We cover:

Plain Language Analysis

4:11 minutes
Plain Language Analysis drives clear documentation. This demo outlines how VisibleThread can identify long sentences, passive langauge and facilitate plain langauge audits.