11Oct“No Deal” – Brexit information baffles the public, inaccessible to 73%* of the UK populationOctober 11, 2018by Evelyn Wolfin Content Marketing“No Deal” – Brexit information baffles the public, inaccessible to 73%* of the UK population This September, Google reported that the most searched questions in the UK related to Brexit. The public is looking for clear communication on what the UK’s departure from the EU will mean. And, they are looking to the government to …Read More
10OctWhy Top Tasks & Readability Analysis Matter for the Canadian Government’s Digital StrategyOctober 10, 2018by Evelyn Wolfin Content MarketingWhy Top Tasks & Readability Analysis Matter for the Canadian Government’s Digital Strategy A Readability Analysis of the Canadian Government’s Top Tasks Read on below or access the complete report in PDF format here. Since 2013, the Canadian Government has adopted an approach to web design that focuses on the top tasks that web visitors …Read More
10OctFAR/DFAR – How to save time and automate your compliance process: WebinarOctober 10, 2018by Fergalin EventsFAR/DFAR – How to save time and automate your compliance process: Webinar November 15th 2018: 11h45 EDT. If you’re a contracts or proposal manager for US federal programs, FAR and DFAR will be of vital importance to you. Not only do FAR and DFAR clauses need to be monitored for compliance, but you also …Read More
9OctHow to write for your customers, not for youOctober 9, 2018by Giovanni Maieliin NewsHow to write for your customers, not for you From BDaily News with Fergal McGovern Published: October 11, 2018 Original Post: https://bdaily.co.uk/articles/2018/10/11/how-to-write-for-your-customers-not-for-you Videos and podcasts may be everywhere, but written communication is what drives organisations. Think of the following ways you interact with your customers: Websites Product descriptions Emails Newsletters Chatbot scripts (for that …Read More
8OctTechnology can help workers improve their written communication skillsOctober 8, 2018by Fergalin NewsTechnology can help workers improve their written communication skills From HR News with Fergal McGovern Published: August 29, 2018 Original Post: https://hrnews.co.uk/technology-can-help-workers-improve-their-written-communication-skills/ The written word is still used extensively in our organisations. Just think of website content, FAQ documents, contracts, terms and conditions, customer journey drips, scripts for live chat… or your inbox. Emails …Read More
8OctClear communication: empowering non-native (and native) English speakers to write betterOctober 8, 2018by Fergalin NewsClear communication: empowering non-native (and native) English speakers to write better From HRZone with Fergal McGovern Published: September 5, 2018 Original Post: https://www.hrzone.com/talent/development/clear-communication-empowering-non-native-and-native-english-speakers-to-write Clear communications are essential for organisations to function properly and it’s up to HR to come up with smart solutions to make this happen. Organisations rely on written communication. Website content, …Read More
24SepThe Most, and Least, Readable Asset Manager WebsitesSeptember 24, 2018by Giovanni Maieliin NewsThe Most, and Least, Readable Asset Manager Websites From Wealth Management.com with Diana Britton Published: September 21, 2018 Original Post: https://www.wealthmanagement.com/industry/most-and-least-readable-asset-manager-websites The 2018 Clarity Index, compiled by software company VisibleThread, ranks asset managers by the clarity of the language on their websites. The information that’s distributed to investors by financial services firms is being …Read More
19SepVisibleThread at Digital Government Conference 2018September 19, 2018by Giovanni Maieliin Events, NewsVisibleThread at Digital Government Conference 2018 VisibleThread is an exhibitor at this year’s Digital Government Conference in Dublin, Ireland. The conference is organized by EOLAS magazine. Ireland is evolving digitally. The country has a vibrant tech scene and people are consuming services online. From banking to booking holidays, digital has impacted the way people do …Read More
17SepSeeking an edge, more managers beef up websites to woo clientsSeptember 17, 2018by Giovanni Maieliin NewsSeeking an edge, more managers beef up websites to woo clients From Pensions & Investments with Rick Baert Published: September, 2018 Original Post: http://www.pionline.com/article/20180913/ONLINE/180919935/seeking-an-edge-more-managers-beef-up-websites-to-woo-clients Institutional money managers’ websites — long saddled by jargon and vague investment descriptions — are playing a more important role as a portal for showcasing managers’ capabilities in an increasingly competitive …Read More
14SepSay “Hasta la vista” to bad content!September 14, 2018by Giovanni Maieliin Content MarketingSay “Hasta la vista” to bad content! For years now, we’ve been witnessing the content marketing explosion. One of its main effects is that, today, all organisations are now publishers. The explosion is still growing, with the content marketing industry estimated to be worth $412 billion by 2021. However, marketing teams are often ill-equipped to …Read More
