- On-Demand Webinar
- · September 21, 2023
CMS COMPLIANCE
The U.S. Department of Health and Human Services (HHS) Centers for Medicare & Medicaid Services (CMS) stipulates clarity requirements.
The VisibleThread Language Analysis Platform allows you to:
Use as few words as possible for each sentence, and one idea per sentence.
Active voice builds trust. Use it to make your writing style accessible.
Don’t use “insider-speak” or jargon that you’re reader won’t understand.
The average American reads at an 8th grade level. Write simply to be understood.
“If members with easy-to-answer questions find their answers, the call center load reduces. Demand on the call center can drop 10-30% if you fix upstream.”
Former Executive Vice President of Operations, CVS Caremark
In this eBook learn:
Top Scoring Medicare & Medicaid insurers invest time & dollars to make their plans simple & easy to follow. VisibleThread’s Language Analysis Platform will make your plans and documents clearer and simpler within three months. Resulting in increased engagement, customer satisfaction, and profits.
Why do 56.6% of Health Insurance companies communicate in an academic tone with too much passive voice?
Your members expect just one thing from you: “Make it easy for me to read and understand!”
It’s not easy we know, that’s why US health insurers use our Language Analysis Platform. It measures readability, provides insights for quality improvement, and simplifies the messaging you deliver to your members and staff.
Trust in the health insurance industry is declining year on year. This is according to the Edelman Trust Barometer. This loss of trust means consumers are less loyal. Acquiring new customers is becoming more difficult for organizations. How can health insurers regain trust? Clear communication is a proven strategy.
Insurance providers send thousands of membership letters every day. Most are written by subject matter experts using institutional language. Jargon leaves members confused and even anxious. Review an example of how to change membership communication and learn about the benefits to your operations.