From Curiosity to Capability: How Leaders Are Embracing AI in Bids & Proposals

In a standout session from VisibleThread’s recent leadership roundtable, AI consultant Heather Murray took us on a deep dive into how leaders are embracing GenAI, not just as a buzzword, but as a core part of modern bid and proposal work.
Micheál McGrath

VP of Marketing & Business Development

Published
Length
< 1 min read

Heather’s message was clear: AI isn’t about replacing talent – it’s about amplifying it.

“Everything I do is non-technical, AI success comes down to communication, clarity, and creativity - not code.”

So, where are you in your AI journey?

From skeptics to seasoned experimenters, everyone has a place to start – and it doesn’t require a tech background. What matters is building the right habits:

  • Prompt properly (not just “use AI”)

  • Choose tools safely

  • Understand risks like bias, hallucinations, and shadow AI

  • Create repeatable AI workflows

  • Build AI Assistants that save time and drive growth

Whether it’s summarising complex docs, writing faster proposals, improving internal ops, or launching new client services – AI is about more than efficiency. It’s about depth, strategy, and real value.

Need help getting started?

We’ve created a Free RFP Prompt Pack based on workflows from real proposal teams. These prompts are plug-and-play examples designed to work in ChatGPT, Claude, Gemini, or enterprise AI tools like VisibleThread.

🟡 Get the guide here: Free RFP Prompts to Kickstart Your AI Workflow

Popular use cases include:

  • Writing and re-writing executive summaries

  • Extracting key requirements from solicitations

  • Creating compliance matrices

  • Drafting Q&A responses

  • Reformatting documents for readability

The takeaway

Leaders don’t wait to be told how to use AI – they start small, test, and build capability across the team.

Heather’s session reminded us: Play. But play carefully. Learn the risks, start with real problems, and build workflows that last.

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