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I had the pleasure of presenting at APMP UK's BIDx conference for the first time! It was a fantastic couple of days connecting with old friends, making new ones, and diving into the theme of People, Processes, and Tools. The conference was full of thought-provoking sessions, and I wanted to share some key highlights—both from my own presentation, How AI is Rewriting the Rules of Content Creation, and the inspiring insights from other speakers.