A clear statement of the benefits and value a supplier’s solution delivers to the customer, explaining why it best meets the customer’s needs and should be selected. Also known as a Value Proposition.
Customer Value Proposition
A clear statement of the benefits and value a supplier's solution delivers and why it best meets the customer's needs.
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BD, capture and proposal alignment is something most organizations believe they already have, until a deadline exposes where it breaks. At WPS, a Health Solutions Company, the three functions were moving in parallel but not in sync, and the cost was showing up long before anyone started writing.
Casual drinks with the people who win federal business. Alongside AFCEA LA Space Industry Days.
Related Glossary Terms
The official compilation of permanent U.S. federal laws, providing the statutory basis for many contracting requirements.
A global classification system used to categorize products and services for procurement and spend analysis.
A unique 12-character identifier assigned via SAM.gov to organizations doing business with the federal government, replacing the DUNS number.
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