Evaluation criteria define how proposals will be assessed. In federal RFPs, Section M lists the factors, subfactors, and their
relative importance—commonly technical, past performance, and price/cost. Methods include best value tradeoff or lowest-price
technically acceptable (LPTA). Proposals must address each factor explicitly and provide evidence that aligns with scoring
considerations. Evaluators typically use adjectival, color, or numerical ratings to judge merit and risk. Understanding Section M
early enables proposal teams to shape outlines, allocate page real estate, and emphasize discriminators. During debriefs, agencies
tie results back to Section M, providing insight for continuous improvement. Ignoring or downplaying Section M is a frequent cause
of poor scores even when the technical solution is sound.
Evaluation Criteria (Section M)
Standards and factors used by the buyer to assess proposals and make award decisions.
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Related Glossary Terms
A contract that provides for an indefinite quantity of supplies or services during a fixed period.
Confidentiality agreement protecting sensitive information shared during capture and proposal phases.
Agreement under a prime contract where part of the work is performed by another company.
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