The planned bid price that the bidder aims to submit, based on customer value, competitive analysis, pricing strategy, and required profitability. The target price seeks to maximise the likelihood of contract award while achieving the organisation’s commercial objectives. Also known as the Winning Price in some organisations.
Target Price
The planned bid price aimed at maximising the chance of award while meeting commercial objectives; also called the winning price.
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Related Glossary Terms
The official compilation of permanent U.S. federal laws, providing the statutory basis for many contracting requirements.
A global classification system used to categorize products and services for procurement and spend analysis.
A unique 12-character identifier assigned via SAM.gov to organizations doing business with the federal government, replacing the DUNS number.
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