Guide

Embedding Social Value into Bid Strategy

At Optimize 2025, Quincey Ankrett from e50K Strategic Advisory delivered key insights on turning Social Value into a competitive bidding advantage. This summary of the session explores strategies for overcoming the common challenges companies encounter when implementing effective social value programs.

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In this guide we cover

1

The Importance of Holistic Integration of Social Value

Social Value isn’t a nice-to-have anymore – it’s a core part of bid strategy and what wins contracts. The most successful teams we see are those who’ve stopped treating it as a separate task and started weaving it into everything they do.

2

How to Stand Out When Everyone’s Raising Their Game

What impressed buyers last year won’t cut it today. The bar keeps rising, which means your Social Value approach needs to evolve too.

3

How to Make the Numbers Work

The most successful organisations don’t see Social Value as an additional cost, they see it as a smarter way of doing business.

4

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Downloading the guide to find out how the e50k practical framework helps bid teams position social value as a decisive contract award factor rather than an afterthought.

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