VisibleThread – Language Analysis Platform

Forbes Advisor Research 2022

In 2021, Forbes Advisor asked VisibleThread to examine the readability of 34 of the top insurance companies in the United States.

In 2021, Forbes Advisor asked VisibleThread to examine the readability of 34 of the top insurance companies in the United States. We examined how leading insurance companies talk to their customers. Our goal was to understand the readability of insurance providers’ websites and if the average American could easily understand this information.

Forbes Advisor Research 2022

Forbes Advisor Research 2022

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