News Archives | VisibleThread

‘Prehistoric’ fund websites disappoint on Covid-19 content

by Evelyn Wolf June 9, 2020June 9, 2020 News

‘Prehistoric’ fund websites disappoint on Covid-19 content From Ignites Europe with Dawn Cowie Original Post Here Asset managers with “prehistoric” websites are missing an opportunity to help their clients through the coronavirus crisis. Many firms make little or no reference to the pandemic on the home page of their websites, which leaves clients searching for content …

Meeting SEC Requirements – Technology to Support Your Efforts

by Evelyn Wolf May 28, 2020May 28, 2020 News

Meeting SEC Requirements – Technology to Support Your Efforts Original Post: Business2Community.com The SEC’s Reg BI (Regulation Best Interest) comes into force in June 2020. Are you ready to communicate plainly with retail investors? The Reg BI rule refers to “plain English” no less than 6 times. For example, you’ll find this on page 32; …

How Plain Language Reduces Call Centre Volume By 19%

by Claire Whelan May 7, 2020May 7, 2020 News

How Plain Language Reduces Call Centre Volume By 19% Original Post: customerservicemanager.com What’s driving your call centre demand? Most callers look to clarify something. Maybe they just received a notice around revised terms for an insurance policy. Questions typically relate to these three things: payments, charges or queries around a specific product or service. For …

What the X?

by Fergal McGovern March 16, 2020March 16, 2020 News

What the X? The subtle differences and commonalities of CX, UX, EX and ROX Original Post: business2community.com The acronyms have landed. And they’re all from the X-files. There’s customer experience (CX) – that’s been the hot topic over the past 12 months. There’s User Experience (UX) – we’ve been talking about that in tech for …

3 Reasons Why Automation Benefits Your Proposals

by Fergal McGovern May 12, 2020March 5, 2020 News

3 Reasons Why Automation Benefits Your Proposals An article by Fergal McGovern in APMP NCA Ezine How would you describe your current proposal process? Do you use a color-team vernacular; pink, red, gold, etc.? Do you have a capture planning stage? Now when you think about your process, how much of the work is automated? …

The Challenge of Complying in Plain English

by Claire Whelan July 9, 2020March 3, 2020 News

The Challenge of Complying in Plain English As Reg BI’s implementation date approaches, firms are grappling with the Form CRS challenge of explaining themselves both briefly and clearly. Original Post: Wealth Management.com Advisory firms are preparing for Regulation Best Interest’s implementation on June 30, including the mandate to craft a Form Client Relationship Summary (CRS). …

Q&A: Healthcare is using machine learning to improve clarity

by Evelyn Wolf February 13, 2020February 13, 2020 News

Q&A: Healthcare is using machine learning to improve clarity By Tim Sandle, Digital Journal To make health information more accessible, healthcare organizations are turning to algorithms tailored specifically for medical terminology, removing jargon from text, and making the wording far easier for the general population to understand. In November 2019 the U.S. government released proposed rules …

As Open Enrollment Has Kicked Off, VisibleThread Report Shows Health Insurers Need to Communicate Better with Seniors

by Claire Whelan February 20, 2020November 13, 2019 News

As Open Enrollment Has Kicked Off, VisibleThread Report Shows Health Insurers Need to Communicate Better with Seniors As Open Enrollment for 2020 healthcare coverage kicks off, nearly 15 percent of seniors in the U.S. are eligible to take advantage of this government program. Yet, a report from VisibleThread reveals that health insurers are doing a poor job …

VT Readability 2.3 now available on-premise

by Eoin Wren February 5, 2020November 4, 2019 News

VT Readability 2.3 is now available to download for our on-premise customers. To download the latest upgrade, contact our support team at support@visiblethread.com This release includes updates to core Readability features as well as support for teams in Readability and Insights Reports. These features were rolled out to our cloud customers last Month. For more …

St. James’s Place’s terms on charges ‘obscure’, study says

by Evelyn Wolf February 5, 2020October 7, 2019 News

St. James’s Place’s terms on charges ‘obscure’, study says ORIGINAL POST: https://www.telegraph.co.uk/investing/news/st-jamess-places-terms-charges-obscure-study-says/ Harry Brennan, 4 OCTOBER 2019 • 6:02AM St. James’s Place fails to make its terms and conditions completely clear to customers, according to a study by language experts VisibleThread. It analysed 100 web pages at Britain’s biggest wealth manager, including investment documents, finding …

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