How to write for your customers, not for you From BDaily News with Fergal McGovern Published: October 11, 2018 Original Post: https://bdaily.co.uk/articles/2018/10/11/how-to-write-for-your-customers-not-for-you Videos and podcasts may be everywhere, but written communication is what drives organisations. Think of the following ways you interact with your customers: Websites Product descriptions Emails Newsletters Chatbot scripts (for that …
Technology can help workers improve their written communication skills From HR News with Fergal McGovern Published: August 29, 2018 Original Post: https://hrnews.co.uk/technology-can-help-workers-improve-their-written-communication-skills/ The written word is still used extensively in our organisations. Just think of website content, FAQ documents, contracts, terms and conditions, customer journey drips, scripts for live chat… or your inbox. Emails …
Clear communication: empowering non-native (and native) English speakers to write better From HRZone with Fergal McGovern Published: September 5, 2018 Original Post: https://www.hrzone.com/talent/development/clear-communication-empowering-non-native-and-native-english-speakers-to-write Clear communications are essential for organisations to function properly and it’s up to HR to come up with smart solutions to make this happen. Organisations rely on written communication. Website content, …
The Most, and Least, Readable Asset Manager Websites From Wealth Management.com with Diana Britton Published: September 21, 2018 Original Post: https://www.wealthmanagement.com/industry/most-and-least-readable-asset-manager-websites The 2018 Clarity Index, compiled by software company VisibleThread, ranks asset managers by the clarity of the language on their websites. The information that’s distributed to investors by financial services firms is being …
VisibleThread at Digital Government Conference 2018 VisibleThread is an exhibitor at this year’s Digital Government Conference in Dublin, Ireland. The conference is organized by EOLAS magazine. Ireland is evolving digitally. The country has a vibrant tech scene and people are consuming services online. From banking to booking holidays, digital has impacted the way people do …
Seeking an edge, more managers beef up websites to woo clients From Pensions & Investments with Rick Baert Published: September, 2018 Original Post: http://www.pionline.com/article/20180913/ONLINE/180919935/seeking-an-edge-more-managers-beef-up-websites-to-woo-clients Institutional money managers’ websites — long saddled by jargon and vague investment descriptions — are playing a more important role as a portal for showcasing managers’ capabilities in an increasingly competitive …
VisibleThread sponsoring APMP DACH 2018 This year, APMP DACH is asking visitors to its conference what concerns them most. Is it leaving the office late or working hard at weekends to complete bids? Or is it trying to learn, deliver quality and make the most of our time? This year, VisibleThread is joining as a …
Whitelist and LIX support for Readability / Email Server (and a few other bits too!) We have just rolled out some exciting new updates to our Readability and Email Server cloud users. To try out any of these features simply browse to https://readability.visiblethread.com Whitelisting of words and phrases for Readability and Email Server LIX Readability Score …
98.5% of asset management firms are eroding trust by not using plain language From Global Banking & Finance Review Published: August, 2018 Original Post: https://www.globalbankingandfinance.com/98-5-of-asset-management-firms-are-eroding-trust-by-not-using-plain-language/ Asset management firms face surmounting problems. As investors consolidate, there’s more competition for fewer clients. Legislative bodies are getting tougher on regulation and compliance, such as the MiFID …
Why it’s not your fault it’s so hard to understand investing From The Globe and Mail with Rob Carrick Published: July, 2018 Original Post: https://www.theglobeandmail.com/investing/personal-finance/article-why-its-not-your-fault-its-so-hard-to-understand-investing/ If investment-industry websites were books, the reviews would be brutal. “The problem with the copy that we’re reading and analyzing is that it is turgid, dense and complex,” said Fergal …
