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Success Rate

A KPI measuring the proportion of bids that result in a contract award, often used interchangeably with win rate.

A key performance indicator (KPI) measuring the proportion of bids or opportunities that result in a contract award. Success Rate is typically calculated as the number of contracts won divided by the number of completed bids or opportunities. It is often used interchangeably with Win Rate or Hit Rate, although some organisations distinguish between these metrics depending on the stage of the sales or bid pipeline being measured.

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Related Glossary Terms

The official compilation of permanent U.S. federal laws, providing the statutory basis for many contracting requirements.
A global classification system used to categorize products and services for procurement and spend analysis.
A unique 12-character identifier assigned via SAM.gov to organizations doing business with the federal government, replacing the DUNS number.
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