- On-Demand Webinar
Learning from Healthcare: Understanding your Persona
Alyssa Hagan, the Director of Communications & Content at Encompass Health, delved into the crucial aspect of understanding one’s persona and their unique journey in the healthcare realm.
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In this webinar we discussed
Understanding personas in the healthcare realm
Delve into the crucial aspect of understanding one’s persona and their unique journey in the healthcare realm.
Tailoring content to experiences and needs
Explore how healthcare professionals and organizations tailored their content to the diverse experiences and needs of patients and caregivers.
Real-world experiences
Drawing from real-world experiences, Alyssa’s expertise in communications and content could empower any industry to effectively convey the importance of empathy-driven strategies.
“Everything internal is external, and everything external is internal. Everything we say in the market is what we say internally. This helps with the messaging and any internal messaging can and does get shared externally too.”
Our Speaker(s)
Alyssa Hagan
Director of Communications & Content at Encompass Health
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