Which words are (still) killing your best proposals? - December 29th, 2011, by FergalTweet
Winning bids contain clear, concise language. They are easy to review, they are credible. Credibility comes in many forms. One of the easiest ways to sabotage an otherwise strong bid is to use wordy language, peppered with clichés and trite phrases.
During 2011, we used VisibleThread to scan more than 120 separate bids (yes, we’ve been counting). The scanned bids included RFPs (Request for Proposal), Task Orders and commercial RFIs (Request for Information). We scanned bid responses from some of the largest integrators around the beltway, and smaller 8A companies too.