Words MatterIt's your job to find your tone of voice.
It's our job to measure it.

Words Matter

It's your job to find your tone of voice.
It's our job to measure it.

WEBINAR: Plain Language Matters. Making the business case for Financial Services, featuring TD Bank.

Read Our Latest Research

60 Top Asset Management websites don’t meet basic readability requirements

Asset Management Website Clarity Index 2019

60 Top Asset Management websites don’t meet basic readability requirements

Can You Trust Your Insurer?

79% of insurance websites do not communicate with the average consumer

79% of insurance websites do not communicate with the average consumer

90% of credit card terms & conditions inaccessible to those without a college education

Financial institutions' fine print still not transparent for mayority of U.S. population

90% of credit card terms & conditions inaccessible to those without a college education

Brand Communications

Clear corporate communications
delivering measurable results

RFPs & Contracts

Improve compliance, reduce risk &
win more business

Learn More About Our Solutions

VT Insights Platform

Clear corporate communications delivering measurable results.

VT Docs

Document analysis software for proposal and contract teams

VT Web

Instantly identify language issues on your website and spelling errors

VT Readability

Measure content clarity for online and offline content, including docs and text

TRUSTED BY
  • SAIC
  • Booz Allen
  • Boeing
  • Lockheed Martin
  • Autodesk
  • Northrop Grumman
  • Philips
  • Symantec
  • SAP
  • Vectrus
  • DigitasLBi
  • Fannie Mae
  • Xerox
  • CACI
  • Sodexo
  • Airbus
  •  Accenture
  •  General Dynamics
  •  Noridian
  •  Rapiscan
  • MD Anderson
  •  Intel
  •  CIBC
  •  Australian Government
  •  Optum

THIS MIGHT INTEREST YOU

17
Sep

Millennial investor: nine months in, how my bets are performing

Millennial investor: nine months in, how my bets are performing From The Telegraph with Marianna Hunt September 17, 2019 ORIGINAL POST: https://www.telegraph.co.uk/investing/funds/millennial-investor-nine-months-bets-performing/   At the start of this year I decided to put my money where my mouth is and see if I could save up enough money for a house deposit using the stock market. ...
16
Sep

Asset Manager Websites Least Trusted By Consumers, Study Says

Asset Manager Websites Least Trusted By Consumers, Study Says From Financial Advisor with Jacqueline Sergeant September 13, 2019 Original Post: https://www.fa-mag.com/news/financial-services-ranks-as-least-trusted-industry-due-to-non-transparent-websites-51624.html Investors want to view websites with clear and understandable information—yet that’s not what they’re getting from asset management companies, according to new research. Instead, investors are being fed complex content that takes longer...
12
Sep

Clear Communication – Clear Results | PLAIN Oslo 2019

Clear Communication – Clear Results | PLAIN Oslo 2019 25-27th September 2019 On September 25-27, over 100 speakers from over 22 countries will travel to Oslo to discuss the importance of plain language. In what promises to be an exciting event, #PLAIN2019 will host a variety of guest speakers and seminars. VisibleThread’s VP of...
12
Sep

APMP – GMC 7th Annual Symposium

APMP – GMC 7th Annual Symposium 18 – 19th September 2019 We can’t wait to join contract and proposal experts in Chicago later this month for the APMP GMC 7th Annual Symposium. Will you be there? Come visit our stand and hear from our team how Boeing and Collins Aerospace reduce risk and win...