Category - Content Marketing

Shipley Compliance Matrix

3 Ways to Improve Your Compliance Matrix Process

3 Ways to Improve Your Compliance Matrix Process We have been helping proposal teams become more productive for the last 5 years. We work extensively with proposal managers, proposal coordinators and capture managers. During that 5 year period, we learned a lot about how people work with Compliance Matrices. And how best to most effectively …

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3 New Readability Insights for Content Audits

3 New Readability Insights for Content Audits Our mission is to drive clear, understandable Web Content. It’s simple; Clear, readable web content drives better engagement. Our customers agree. And over the last few months we received lots of really great product suggestions. So recently we pushed out 3 new scoring improvements for VisibleThread Web. You may have noticed these already, but …

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SEO Adobe Summit

Content Marketing At The Adobe Summit | An Insider’s Guide

Adobe Summit Content Marketing

Content Marketing At The Adobe Summit | An Insider’s Guide
Adobe Summit

Last week we descended on Salt Lake for the Adobe Summit. We loved it. What a great event! We were honored to launch VisibleThread Web 2.0 at the summit.

Our new website content analysis tool went down a treat with all the content marketers and authors in attendance. Thanks to all who visited our stand. We hope you enjoyed it as much as we did!

Adobe kindly posted all keynotes and many sessions here. We didn’t get to attend as many talks as we wanted, but here’s a quick recap of the ones we did. Notice the content analysis and marketing bias?!

Map content to the customer journey | Dave Lloyd

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VisibleThread Docs Background

Get your Free RS3 Compliance Matrix

Get your Free RS3 Compliance Matrix   Army RS3 – Download your free compliance matrix here Last week on 4th February, the Army issued the 3rd RFP draft for the $37b RS3 contract. Pretty much every major contractor is working this IDIQ (indefinite delivery/indefinite quantity). Whether you’re a prime or sub, you’re likely maxed as …

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Slide Decks from the VisibleThread Users’ Conference 2014

Slide Decks from the VisibleThread Users’ Conference 2014 We had a really great users’ conference last week in Tysons Corner, Virginia. Some excellent use cases by customers applying VisibleThread for corporate sales and marketing teams. Clear value around increased efficiency and better content insights. We met many of our customers in person, including representatives from …

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VisibleThread Docs 2.11 – Now available for download

VisibleThread Docs 2.11 – Now available for download Eoin here, VisibleThread head of engineering and support. Our new 2.11 release is now available and ready for download for on-premise customers. This release is already live for cloud customers. I wanted to give you a quick summary of what’s new in this release. For a complete …

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SOW showing concepts from solicitation

Does your sales proposal mirror your customer’s language?

Does your sales proposal mirror your customer’s language? I was working with one of our VisibleThread users recently. They cited this example as one issue raised during a debrief for a lost bid; their customer talked about ‘risk abatement’ in the RFP, they talked about ‘risk mitigation’ in the proposal. Now, most sales professionals are …

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T4-Next Gen - Compliance Matrix

Free starter compliance matrix for T4 Next Gen draft PWS

Free starter compliance matrix for T4 Next Gen draft PWS A few weeks ago, on July 29th, the VA (Veteran Affairs) issued an RFI (Request for Information) for a new program called T4 Next Gen. This is a replacement for the prior vehicle Transformation Twenty-One Total Technology (T4), valued at $12b, and due to expire …

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Compliance Matrix - for food

VisibleThread improves compliance – An interview with David Schmidt, SPX Transformer Solutions

VisibleThread improves compliance – An interview with David Schmidt, SPX Transformer Solutions We love to hear about the business challenges that VisibleThread for Docs solves. In this customer interview, I caught up with David Schmidt, Vice President – Project Management & Sales Operations at SPX Transformer Solutions. David shared why SPX wanted to improve their process, …

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